A Brand like no other, with a history like no other, STONE ISLAND is the epitome of 21st century men's fashion; stylish, elegant, functional, yet with a flair for innovation and inventiveness. Always unwavering in its dedication to both its clientele and philosophy.
We’re now fully immersed in the Stone Island SS25 Collection, we welcome you to explore our full Stone Island Outerwear edit.
But for now let's focus on the highlights of the Stone Island SS25 Collection so far…
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Made from light lambskin bonded to a fine polyester organza with heat-taped inner seams, waterproof zip fastenings, and white Stone Island research badge. This hooded jacket takes inspiration from vintage military pieces and motorcycle jackets, featuring seam-taping and covered zips as well as Stone Island’s signature internal rope system to attach liners for layering.
An immediate Iconic Stone Island Jacket - Shop The Product NOW
Another standout ‘hero’ piece from the Stone Island Outerwear range. The Jacket is made from an intangible monofilament nylon canvas with a silver polyurethane film, featuring a creased appearance, concealed hood, and large storm flap on the back.
A potential ‘future Icon’ Stone Island Jacket - Shop The Product NOW
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One of the key highlights of the Ghost Collection is its all-grey colour palette. While monochrome may seem simple, Stone Island uses this limited palette to its advantage, creating a sleek, sophisticated look with Luxe fabrications & detailing, that elevates ‘basic’ clothing to another level. The garments almost disappear into their own colour, reflecting the brand’s philosophy of invisibility and precision. The uniform tone is intended to evoke a sense of camouflage, fitting seamlessly into both urban environments and nature, reflecting the “Ghost” concept where clothes are designed to exist without drawing too much attention.
Ghost pieces, derived from the concept of camouflage, are totally monochromatic, including their corresponding Compass Badge
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Utility vest in a three-layer light performance fabric protected by an imperceptible polyester base, featuring numerous pockets, adjustable belts, and two-way zip. Garment dyed.
Fabric and Research:
Utility vest made of Membrana 3L TC, a 3-layer light performance fabric made from an opaque nylon outer face laminated to a breathable, water resistant membrane, protected by an imperceptible polyester base. Stone Island's garment dyeing expertise gives an outstanding colour to the outer face while preserving the performance features of the inner membrane.
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This jacket blends high-tech functionality with sleek, urban style. Made from water-resistant Mussola Gommata-TC fabric, it features a streamlined design with a full-zip front, zippered pockets, and adjustable cuffs. The matte black finish and subtle sheen give it a sophisticated yet rugged look, while the signature Stone Island compass patch adds a distinctive touch. Perfect for those seeking a stylish, versatile outerwear piece.
These are our Stones Island SS25 Collection highlights, so far… Go & check our full edit, available Online & In-store NOW.
Craving more Stone Island Brand knowledge & background, here’s excerpts from Mr Stone Island himself, Carlo Rivetti
Stone Island, the iconic Italian sportswear brand, has built a reputation for pushing boundaries and redefining outerwear. Founded by Massimo Osti, Stone Island has become synonymous with innovative materials, functional design, and a unique following.
Osti’s vision was to create clothing that was stylish yet practical, inspired by the functionality of military and workwear. He experimented with new fabrics and treatments, resulting in ground breaking garments like the Tela Stella, a water repellent cotton canvas, and the Raso Gommato, a rubberized cotton.
Stone Island’s commitment to innovation extends to the Grey Camo Mesh Reflective Nylon Coat. This garment is a fine example of the quality of outerwear by Stone Island.
The story of Stone Island isn't just about a brand; it's a captivating narrative deeply woven into the rich tapestry of Italian fashion and the Rivetti family legacy. It's a tale of passion, innovation, and a relentless pursuit of excellence.
Our journey begins in the 19th century with Giuseppe Rivetti, my grandfather, who established a thriving wool mill. This marked the foundation of our family's enduring passion for textiles, a passion that would be nurtured and passed down through generations.
My father, Silvio, took the reins of the business and embraced the winds of change. He witnessed the burgeoning ready-to-wear market during his travels to the United States and recognized its potential. Upon his return to Italy, he spearheaded the introduction of this novel concept, forever altering the Italian fashion landscape.
However, the 1970s brought unforeseen challenges. The oil crisis shook the industry, forcing us to adapt and embrace innovation. We recognized the need to venture beyond traditional manufacturing and collaborate with rising talents like the visionary designer Emanuel Ungaro. This marked a pivotal shift for GFT, transforming us from a solely manufacturing entity into a platform for licensing renowned Italian designers. This period played a crucial role in the rise of "Made-in-Italy" ready-to-wear, signifying the successful marriage of entrepreneurial acumen and creative talent.
In the late 1970s, I, Massimo Osti, joined GFT, brimming with ideas and a distinct vision for the future. Driven by a desire to push boundaries and explore new frontiers, I envisioned venturing beyond traditional clothing and delve into the dynamic world of sportswear. This ignited a series of strategic moves, beginning with the acquisition of C.P. Company, a pioneering brand in the realm of sportswear, in the early 1980s.
By 1993, my desire to fully embrace this new direction reached its apex. I made the bold decision to leave GFT and acquire Sportswear Company. This pivotal moment marked the official birth of Stone Island, the brand that would become synonymous with innovative materials, functional design, and a unique aesthetic that continues to captivate the world today.
The story of Stone Island is not just mine; it's a testament to the collective spirit of creativity, adaptation, and the unwavering pursuit of excellence that has become the cornerstone of our family legacy. It's a story that continues to unfold, as Stone Island pushes boundaries and redefines the landscape of modern outerwear.
At the end of 2019, I met Remo Ruffini. We talked about the ’80s, the “paninari”, our beginnings and our love for our respective companies. We immediately got along.
We talked again in September 2020 and quickly decided to join forces to face the challenges ahead united and stronger.
Stone Island and Moncler have common roots, similar entrepreneurial paths and we both share the utmost respect for the deep values of the two brands and for the people who work with us.
Thus begins a great new chapter for Stone Island.
