Rick Owens at ZOOFASHIONS.COM

After showcasing the DRKSHDW by Rick Owens line for many years ZOOFASHIONS.COM has ventured deeper into the Rick Owens universe. ZOOFASHIONS.COM is excited to introduce the total look from the main line Rick Owens collection for Autumn Winter 2015.

When you buy a piece of Rick Owens, you are buying into a unique and separate sense of style. Make no mistake, there is nothing out there that comes close to the design of Rick Owens. Amongst the vast array of contemporary and modern designers currently on the scene there is not one brand or individual that has such a distinctive vision as Rick Owens has with his collection.

The gothic inspired designer, now 52, is one of the few designers that has created a cult following for the way he creates fashion. Following no rules but his own which pulls similarities to other designers such as Raf Simons and Hedi Slimane.

"I would be given an hour to copy and create an exact replica pattern of a Versace jacket or a Gucci shirt before they would have to take back the garments for a refund"

- Rick Owens

The American started off studying art in Los Angeles but soon dropped out after feeling he didn't have the ‘intellectual stamina’ to become an artist. He instead went on to study pattern-making at a trade college with the thinking that he would always have the trade to fall back on. He went straight into the industry creating patterns for a company who were creating ‘designer knock-offs’. Regardless of this, Owens admits the training of working with designer patterns everyday was invaluable. “I would be given an hour to copy and create an exact replica pattern of a Versace jacket or a Gucci shirt before they would have to take back the garments for a refund”.

Owens started his own brand in 1994 selling exclusively to unique and ultra-hip L.A. boutiques. The designer’s collection was soon on the radar of American Vogue and editor Anna Wintour who ended up sponsoring Owens' first runway show. Wintour has stated that Rick Owens was one of her few “most fabulous recent discoveries”.

"If you say something with enough confidence and obstinacy the people will start to believe you"

- Rick Owens

After many years of being renowned from the shadows, Rick Owens' distinctive aesthetic has never been more popular and sought after by the mainstream. It is almost as though the world has finally caught up. “If you say something with enough confidence and obstinacy the people will start to believe you” Owens states.